Tag Archives: gel

What’s the difference between a serum, gel, cream, or lotion?

serum cream lotion gels balms

Selecting the type of skin care product is a combination of personal preference and the results you’re looking to achieve. Broadly, skin care comes in only a few forms: serums, creams, gels, and lotions. Recently, balms or sticks, or oils have also risen in popularity. Ultimately the difference comes down to molecular density, viscosity, formulation […]