Our most valuable asset is the great folks that work here. We’re a family.

That’s not a euphemism; we have multiple generations of several families working here. That happens over a forty plus year history. As a small, close-knit company we take pride in every aspect of what we do and the natural skin care we create.

  • Judith Strassler


    Judith “Judy” Strassler founded Reviva with her husband, Stephen, so she knows the company like the back of her hand. In the early years, she helped out in pretty much every department, from accounting to shipping, and everything in between. Over the years, as Reviva grew, she became less involved in the day-today operations, but...

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  • Ian Strassler

    CEO / President

    Skin care has been a part of Ian Strassler’s life since he was a young boy. While his father, Stephen, was developing breakthrough skin care for Reviva Labs, Ian was paying close attention and learning the ropes. After working with his father for many years, Ian ventured out to work with other skin care companies,...

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  • Bobbi Jo McKenna

    V.P. International Sales

    Bobbi Jo “BJ” McKenna has been with Reviva Labs since 1994, working her way up to V.P. International Sales. BJ is a well-known voice and face to many of our domestic and international retailers and distributors, as she’s been working with them for over 20 years. BJ has truly made Reviva Labs a “family affair:”...

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  • Jeri Trachtman

    Vice President of Sales

    Jeri Trachtman’s sales management history spans many companies in the natural products and personal care industries, starting in 1993 with Strength Systems USA – which she helped grow into an international brand. Since then, Jeri has worked at Rexall Sundown, and then became sales manager for Jason Natural Products until their acquisition by The Hain...

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  • Jim Henry

    V.P. Production

    Jim Henry knows every nook and cranny of Reviva Labs. As Vice President of Production, Jim oversees the entire production process, one that he’s helped to evolve over the years.

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  • Tracey Settar

    V.P. Salon Division

    After learning her trade as a skin care specialist at PB Cosmetology School, Tracey found her place at Reviva Labs. Since her start at Reviva in 2006, Tracey has worn a lot of hats: Accounts Payable, Customer Service, Sales Rep; working her way up to VP of the Salon Division. Her experience has allowed her...

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  • Bill Levins

    V.P. Marketing

    Bill has been working in the graphic design and marketing industry since the early ’90s, and has worked with Reviva Labs, first as a sub-contractor, since 2004. Bill joined Reviva as the V.P. of Marketing in 2017, where he has been working alongside Ian Strassler to rebrand Reviva Labs. Bill is a husband, father, and...

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  • Stephanie Oliveira

    Sales Manager

    Stephanie Oliveira is another new addition to the Reviva Labs team. Stephanie brings an enthusiasm and passion for skin care and beauty, which has been a

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  • Shirley Levins

    Office Manager

    If there is one person at Reviva who connects with every other Reviva team member each day, it’s Shirley Levins. From answering phones to coordinating with vendors to making sure the orders come in – and go out – on time, Shirley’s kept Reviva running like a well-oiled machine for over five years. Shirley is...

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  • Frank Q. Web

    Web & Social Media Manager

    Frank Web is the “newbie” on the Reviva team. Reviva brought Frank on board to handle digital communications in 2016. Since then, he’s been working hand in hand with our marketing team, helping to build Reviva’s online presence.

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  • Erica Veit

    Business Development

    Erica started her career at Reviva as a clerk, but has since moved into business development, where she identifies new opportunities, and assists the sales department by reaching out to existing and potential clients. Erica has also developed relationships with various publications, as she has coordinated ad placement for several years.

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  • Debbie Gelsinger

    Purchasing Manager

    Debbie Gelsinger has been with Reviva since the early ’90s. She’s worked her way up through the production department to become Purchasing Manager. The skills she developed working in production have served her well as she deals with vendors to assure that Reviva ‘s production lines run smoothly with the materials they need. Reviva’s a...

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  • Casey McCormick

    Executive Manager

    Casey McCormick joined Reviva Labs in 2010 as an Accounts Receivable clerk. She’s since moved up to Executive Manager, meaning she’s an important part of keeping Reviva running smoothly. Casey provides support to the Executive team, and acts as a liaison between Reviva’s various departments and vendors. She’s also one of the first faces you’ll...

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  • Casey Crawford

    Product Manager

    Like many members of the Reviva team, Casey started out in production. She still helps out there when needed, but her primary responsiblity is to help plan and execute the steps necessary to move new products through each stage of development. She knows the Reviva product line like the back of her hand. And Casey...

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  • Anna Marie Hamp

    Consumer Div. Manager

    If you’re a consumer calling Reviva Labs with a question, there’s a good chance you’ll get to talk to Anna Marie. She’s been taking care of customer questions and concerns for several years, and she’s always willing to listen to customer suggestions.

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