Reviva Labs, Inc. is officially founded by Stephen & Judith Strassler

Stephen and Judith launched Reviva Labs with a simple goal: make skincare that works. Their kitchen became a lab, their garage became a packing room, and early products reached spas and small studios through word of mouth. The brand’s emphasis on results and ingredient integrity began here and never wavered.

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William Levins

Bill Levins, a marketing professional since the early 1990s, collaborated with clients like Campbell’s Soup and PWC. In 2004, he began working with Reviva Labs, becoming VP of Marketing in January 2018 and President in June 2018. He led the company through challenges, including the founders' deaths and the COVID-19 pandemic. In June 2024, after Reviva Labs' acquisition by Sendayco LLC, Bill became VP of Marketing for Sendayco, overseeing multiple brands.