Introduced Emblica combined with Vitamin C

Reviva explored new brightening technologies by pairing Emblica, a plant-based antioxidant, with Vitamin C. This combination offered a gentler, effective approach to evening skin tone. The launch reflected Reviva’s ongoing effort to blend botanical ingredients with modern science for safer, more versatile brightening solutions.

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William Levins

Bill Levins, a marketing professional since the early 1990s, collaborated with clients like Campbell’s Soup and PWC. In 2004, he began working with Reviva Labs, becoming VP of Marketing in January 2018 and President in June 2018. He led the company through challenges, including the founders' deaths and the COVID-19 pandemic. In June 2024, after Reviva Labs' acquisition by Sendayco LLC, Bill became VP of Marketing for Sendayco, overseeing multiple brands.