Judith’s passing marked the loss of a co-founder who shaped Reviva’s story from day one. She managed operations, supported education, and helped bring Stephen’s early formulas to life. Her commitment and care remain part of the brand’s identity and its multigenerational following.
Judith Strassler Passes Away
William Levins
Bill Levins, a marketing professional since the early 1990s, collaborated with clients like Campbell’s Soup and PWC. In 2004, he began working with Reviva Labs, becoming VP of Marketing in January 2018 and President in June 2018. He led the company through challenges, including the founders' deaths and the COVID-19 pandemic. In June 2024, after Reviva Labs' acquisition by Sendayco LLC, Bill became VP of Marketing for Sendayco, overseeing multiple brands.

