Dayton, Ohio — Reviva Labs, the functional natural skincare brand with more than 50 years of heritage, today announced the immediate availability of three new lip care products: the Overnight Lip Repair Mask, the Organic Sugar Lip Scrub, and the Renew & Repair Lip Care Kit. First unveiled at Natural Products Expo West, the Overnight Lip Repair Mask and Organic Sugar Lip Scrub are available now through distribution partners, direct-to-consumer at revivalabs.com, and on Amazon, with retail placement underway. The Renew & Repair Lip Care Kit is available exclusively direct-to-consumer at revivalabs.com. The launch is rooted in a simple observation: Reviva’s...

Reviva Labs announces its participation as a brand partner in the SaveNaturally retailer network, strengthening in-store promotional support for independent natural retailers nationwide. Initial coupon programs will begin in Q2. SaveNaturally connects participating brands with natural channel retailers through coordinated, shelf-driven coupon campaigns designed to drive foot traffic and increase sell-through. By joining the network, Reviva expands its promotional toolkit while reinforcing its long-standing commitment to independent retail partners. For over five decades, Reviva Labs has grown alongside natural product retailers, building distribution through health stores, specialty beauty accounts, and independent markets nationwide. Participation in SaveNaturally supports that channel with...

A Preparation Step to Strengthen the Lip Care Routine Reviva Labs will debut its new Organic Sugar Lip Scrub at Booth #2837 during Natural Products Expo West. The exfoliating treatment is available for pre-order now, with shipments to retail partners beginning in early May. Lip care often centers on moisture, yet surface buildup from dry skin can limit how well balms and treatments perform. Reviva’s Organic Sugar Lip Scrub addresses that gap with gentle exfoliation designed to smooth texture and prepare lips for hydration. Functional Preparation for Better Results Since 1973, Reviva Labs has focused on functional skincare, formulas created...

A Barrier-First Night Treatment for Targeted Lip Care Reviva Labs will debut its new Overnight Lip Repair Mask at Booth #2837 during Natural Products Expo West. The intensive nighttime treatment is available for pre-order now, with shipments to retail partners beginning in early May. Lips lose moisture quickly, especially overnight. Reviva’s Overnight Lip Repair Mask is designed to work while customers sleep, forming a flexible, moisture-rich layer that helps reduce dryness and restore comfort by morning. With consistent use, lips feel smoother, more cushioned, and visibly refreshed. A Functional Extension of Lip Care Since 1973, Reviva Labs has focused on...

A Proven Lip Care Staple in a Value-Driven Retail Format Reviva Labs will debut its new Vitamin E-Stick 3 Pack at Booth #2837 during Natural Products Expo West. The boxed format is available for order now, with shipments to retail partners beginning in late March. The Vitamin E-Stick has been a customer favorite since the 1980s. Made with a beeswax base, Vitamin E, and soothing emollients, it helps protect and rehydrate dry, cracked lips with comfortable daily moisture. Customers recognize it. They replace it. Many purchase more than one at a time. The new 3 Pack formalizes that purchasing behavior...

After more than eight years of dedicated service, Nancy Reimer, Reviva Labs’ Director of Training and Education, retired on January 31, 2026. Her retirement marks the close of a meaningful chapter for the brand and for the many people she has supported, taught, and inspired since joining the company on March 1, 2018. Nancy has played a central role in shaping how Reviva Labs educates, communicates, and connects with customers, sales representatives, and retail partners. Known for her calm confidence and deep product knowledge, she became a trusted voice through Virtual Skincare Consultations, where she helped individuals address real skin...

Sendayco, LLC, parent company of Reviva Labs, announced it has relocated its operations to a new facility three times larger than its previous location. The move reflects sustained growth across Reviva Labs and Sendayco’s broader portfolio of personal care brands. The expanded space allows Sendayco to increase production capacity, streamline fulfillment, and support rising demand from retail partners and direct-to-consumer channels. The new facility also provides room for additional team members, improved logistics, and future product development initiatives. “This move was a necessary step to keep pace with our growth,” said Troy Augustine, CEO at Sendayco, LLC. “Reviva Labs continues...

Colorado shoppers now have access to a full lineup of firming, hydrating, exfoliating, and brightening essentials from a heritage natural skincare brand.

Reviva Labs, a Sendayco brand, is giving brick-and-mortar retailers a powerful new tool to freshen their skincare shelves. The company is introducing six targeted Mini Set collections — Anti-Aging, Firming, Brightening, Glycolic Acid, Calming, and Hydrating — each backed by a 75% Merchandising Co-op Buy (MCB) new-placement promotion available exclusively through Threshold Enterprises. Each Mini Set consists of two units each of four complementary Reviva Labs products — eight units total per set — curated around a specific skin concern. With promotional costs starting at approximately $23 per set and retail value well above $150, the program is designed to...

A Powerful, Hydrating Formula Now Available for Preorder HADDONFIELD, NJ – March 4, 2025 – Reviva Labs, a pioneer in natural skincare for over 51 years, is excited to introduce its latest innovation—Nourishing Niacinamide Serum—a targeted treatment designed to refine skin texture, balance oil production, and boost collagen for a firmer, more even-toned complexion. Reviva Labs’ Nourishing Niacinamide Serum harnesses the power of 5% Niacinamide (Vitamin B3) to brighten skin, reduce discoloration, and strengthen the skin barrier. The advanced formula is enriched with Avocado Oil, Hyaluronic Acid, and Neem Oil, delivering deep hydration, smoothing fine lines, and promoting a healthy...